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Write personalised cold outreach emails and multi-step follow-up sequences for B2B sales and partnerships. Covers frameworks, subject lines, and reply optimisation.
Marketing use cases
First-touch Cold Email
Write a personalised, concise first email that opens a conversation without pitching — referencing a specific trigger or insight.
Multi-step Sequence
Build a 4–6 email cold sequence with varied angles, spacing, and a clear break-up email to maximise reply rates.
Subject Line Variants
Generate 15 subject line variants for a cold campaign — testing curiosity, directness, personalisation, and benefit-led approaches.
Persona-based Templates
Create distinct cold email templates for each ICP persona — different pain points, language, and angles.
Trigger-based Outreach
Write outreach emails based on specific triggers — funding announcements, job postings, product launches, or recent content.
Reply Rate Optimisation
Audit existing cold email copy for clarity, personalisation, length, and friction — then rewrite for maximum reply rate.
Example prompts
Cold email draft
Write a cold email to [persona] at [company type]. Reference trigger: [trigger]. Offer: [value]. Goal: get a 15-minute call. Under 80 words.
5-step sequence
Build a 5-email cold sequence for [persona]. Email 1: opener. Emails 2-4: different angles. Email 5: break-up. Include subject lines and spacing.
Subject lines
Write 15 subject line variants for a cold campaign targeting [persona]. Test: curiosity, name personalisation, directness, and question formats.
Audit & rewrite
Audit this cold email for reply rate killers: [paste email]. Rewrite it to be shorter, more personal, and less pitchy.